Technology to detect Alzheimer’s takes SXSW prize
Worldwide, Daily news | ashkharh | March 13, 2013 12:10
Technology capable of diagnosing Alzheimer’s disease long before its symptoms appear won a coveted honor for innovation at the South by Southwest (SXSW) festival.
Neurotrack, which uses eye tracking to achieve a claimed 100 percent success rate, took the health technologies category in the SXSW Accelerator competition as the festival’s interactive segment drew to a close.
“It a computer-based visual cognitive test that is able to diagnose Alzheimer’s disease six years before symptoms appear,” said Elli Kaplan, chief executive officer of the Richmond, Virginia-based upstart.
“Today the only way to diagnose Alzheimer’s is once full symptoms are in existence,” Kaplan told AFP, “but that’s years after irreparable damage has already taken place.”
Initial users of Neurotrack will be pharmaceutical manufacturers to help them develop drugs to prevent, or at least slow the progression, of the most common form of dementia.
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